What would be your hypothesis for an experiment in which a family holiday party is lacking either a TV or selective channels (i.e. all but Lifetime, Oxygen, and the Home Shopping Network). Yes, this design tests both sexes in different ways, but I’m looking for an overall shift . . .
Archive for the 'cable' Category
Celebratory Experiment
May 12, 2008Ads on TV: A tardy trend
April 14, 2008Advertising Age, 14 April 2008
Although I grew up without cable (gasp!), I have come to appreciate cable networks for a few great accomplishments first with my limited viewing (at friends’ houses as a pre-college, sheltered teenager) and later with my university-induced cable addiction. Yes, I was introduced to such chapters in the TV Bible as [...]
